When ChatGPT and other generative AI tools burst on the scene in late 2023, many predicted that the death of SEO was imminent. Search engines would wither away, with people turning to AI answer engines like Perplexity and Gemini to answer all their queries. Lucky for all the SEO pros out there, that prediction has not yet proved correct.
Use Synonyms and LSI Keywords
You can quickly analyze your site’s topical authority with this handy spreadsheet. Problems you can solve with your products, services, or content. This means that they make valuable keywords to optimize your site around. Secondly, you can run site audits to catch and fix technical SEO problems like broken links and slow page speeds.
If you’re still feeling stuck, consider bringing on an SEO specialist for further improvement. This is about ensuring the images on your webpage can be understood when someone can’t view an image and by search engines. Search engines can’t view the images on your pages like your visitors typically would, so they rely on alt text descriptions on your webpage to categorize imagery. This is a page summary that appears under the title tag in SERPs and expands on what the content of your page is.
- Search engines view Off-Page SEO signals, like backlinks and social engagement, as indicators of a website’s authority and relevance.
- However, choosing cheaper hosting services and packages aren’t always the best for page seed.
- That’ll keep pages readable for visitors and avoid search engine penalties from overusing keywords.
- This ultimately helps Google absorb more information about your website and potentially rank it higher on the search engine results pages.
Common questions about on-page SEO
You can see that the category of the page is “shoes”, and that specific page is about hiking boots for men. This helps search engines understand BHS Links that your page has a big focus on shoes, with multiple pages about specific types or brands. On-page SEO elements are what helps search engines understand what your website is about. However, on-page factors are just as important, and we shouldn’t lose sight of that. To succeed in generating more organic traffic and improving search rankings, you need to manage all elements of SEO for your web pages. On-page SEO services can help local, national, and international websites.
On-Page SEO: The Beginner’s Handbook to On-Page SEO Basics
By making your images SEO-friendly, you’ll help search engines discover your website’s visual content and rank your store’s pages in image search results. Own an online store and still getting to grips with your SEO basics? Keyword research involves identifying the terms and phrases your target audience uses to search for information. Use tools like Google Keyword Planner, Ahrefs, or SEMrush to find relevant keywords. This is a critical step in SEO for beginners, as understanding the right keywords will guide your entire strategy.
Yes, the content writing for existing page optimization and new posts includes one free round of revisions. Once the piece is completed, we will share it with you for review. At that time, provide any feedback, and we will make revisions.
This is useful to visitors as this will ensure they find engaging information that speaks to their interests or needs. That will aid in extending dwell time, the time spent by a user viewing a page. If your site information is found useful by audiences, it will also encourage visitors to return. Pages with increased visits helps SEO, as it signals to search engines that your site is an authority on your chosen topic. They help users discover more relevant content and they make it easier for search engines to understand your site structure. But it’s an important part of your on-page optimization checklist because it can influence whether users click through to your page.
On-page SEO is the process of optimizing various factors of a web page to improve its rank in Google and other search engines. Featured snippets are a great way to increase your website’s visibility and drive more traffic. They appear at the top of search engine results pages (SERPs) and provide a brief summary of the content. To target featured snippets, it’s essential to optimize your content for the target keyword and provide a clear, concise answer to the user’s query. You can also use schema markup to help search engines understand the content of your page and increase your chances of appearing in featured snippets.